Awakening

By Rob Hardwicke, Product Master, Awakening Mineral Skin Care This is National Nurse’s Week.  This week comes in May to commemorate the birth of Florence Nightingale, the founder of modern nursing.  Nursingworld.org is a source of good information. Ms. Nightingale devoted her entire life to care for the sick.  In Victorian England, women with a [...]

By Rob Hardwicke, President & Product Master — Awakening Mineral Skin Care Why should a skin care company for peoplebe concerned with horse grooming tips?  The answer is simple: Because horses are a shared interest of ours.   People who groom horses typically live, work & play in tough physical and weather conditions, so their own [...]

By Rob Hardwicke, President & Product Master, Awakening Mineral Skin Care In the nearly 20 years that we’ve been formulating Awakening mineral skin care products, many things have changed — we’ve moved our office three times and our lab twice; we’ve changed our label colors, marketing  copy and half of our packaging; we’ve evolved through [...]

By Rob Hardwicke, President & Product Master, Awakening Mineral Skin Care First off, a confession:  Your use of the mineral skin care products that we hand craft will notcause Love Handles to melt away all by themselves.  Rats! — we could make a fortune if Awakening BODY would deflate spare tires that show up around [...]

By Rob Hardwicke, Product Master, Awakening Mineral Skin Care It’s already Friday and the “Awakening Wednesday” post hasn’t yet happened.  Time has the nasty habit of swamping both good intentions and bloggin’ editorial calendars — though I suppose I could procrastinate another 5 days and we’d be back on the Wednesday timetable again! Of course, [...]

By Rob Hardwicke, Product Master, Awakening Mineral Skin Care Anyone who was alive in 2002 likely has some fond recollection of the hit movie, My Big Fat Greek Wedding.  One of mine was the use of Windex glass cleaner as the perfect, all-purpose remedy for all ailments.  Have a zit?  Spray it with Windex and [...]

By Rob Hardwicke, President & Product Master, Awakening Mineral Skin Care If something seems too good to be true, it probably is.  I live and work in the world of skin care, and this, sadly, is a world prone to hype and illusion. There are two, basic polarities of interest: “Beauty/Cosmetic” on the one end [...]

By Rob Hardwicke, President & Product Master, Awakening Mineral Skin Care The ball cap is a ubiquitous fashion statement with about 80% of the U.S. male population.  Some position the bill forward; some aft.  But the result in any position — other than doffed —  is that the hair (if there is any) and scalp [...]

By Rob Hardwicke, President & Product Master, Awakening Mineral Skin Care “HERE’S MUD IN YOUR EYE” — Strange words!  This typically now is a toast to someone’s health that seems to have come into common usage during World War I as an in-the-trenches, tongue-in-cheek greeting of health between soldiers, and which most likely originated through [...]

By Rob Hardwicke, President & Product Master, Awakening Mineral Skin Care Just recently, one of the newest of the late Steve Jobs’ remarkable consumer products has reached the marketplace.  It features state-of-the-art voice-recognition capabilities — “intelligent” human interface by an electronic contrivance.  Skin care is growing more ‘intelligent”, too, as more and more of it [...]